This is the seventh consecutive time that ALD has been given the award, which follows a Inference Operations study carried out by Viséo Conseil from May to July 2014, applying the "mystery customer" principle to 215 telephone, email, web and social network contacts.

The firm said the award is the result of the organisation, tools, and also the special attention given to the training of counselors, including through the "ALD Campus" (business knowledge) and "ALD Excellence" (communication and relational customers / prospects) programmes.

‘Our participation in the Election of Customer Service of the Year is a very important issue for ALD Automotive. It allows us to maintain a process of continuous improvement in the quality of our customer relations and at all levels of the company,’ said Fabrice Denoual, deputy managing director of strategy and development.