Long-standing Dataforce managing director Marc Odinius has acquired all shares of the automotive data and market research company and is now managing director and sole owner of the company.

Marc Odinius, Dataforce MD and sole owner

He takes over from Christoph von Gleichen, the former majority shareholder of Dataforce for the last 22 years, who commented: “Marc has been in charge of the operative business longer than myself, therefore no one would be better qualified and motivated to tackle this challenge than him and I am sure he will lead Dataforce into a successful future.”

Dataforce has 87 employees, covering 27 different nationalities who reside in Frankfurt, Rome and Beijing, and has developed a new leadership team that combines knowledge from all departments.

Commenting on the firm’s success, Odinius stated: “Dataforce goes out on its own accord to find new and better information to enhance transparency on the automotive market and especially the fleet market. The hunger to know more, not just to hold the data, but to really understand the information has pushed us into the leading position in our field of expertise. Last but not least, our employees are true experts in what they do, who love to work in and on data day in and day out.”