Last year, the company achieved an annual growth rate of 8%, up from 6% in 2012. The firm also saw expansion in its car portfolio – after handing over its milestone 500,000th car in February 2013, Alphabet International finished the year with almost 536,000 financed vehicles of all makes under management. Overall this meant exceeding market growth rate of 1-2%, with especially strong developments in larger EU markets such as the UK, Germany and France.

The firm said its eMobility solution AlphaElectric was a contributory factor in its successful performance during 2013, commenting: ‘AlphaElectric’s holistic approach and its easy implementation has proved instantly popular with fleet decision-makers and drivers, resulting in a strong uptake of the solution since its launch.’ AlphaElectric has been rolled out in eight European markets with three more to follow in 2014.

Commenting on the outlook for the coming year, the firm said: ‘For 2014, Alphabet is on track for further growth. This year, the company will continue to strengthen its existing markets, with the focus on expanded distribution of its Business Mobility product portfolio and the ongoing development of the vehicle remarketing segment.’