Connected car market close to mass-market penetration, says new report
That’s the finding of the Connected Car Industry 2013” report by European telecoms giant Telefónica Digital, which looks at the opportunities and challenges and provides a 10-point action plan for carmakers and communications firms.
The report identifies four strategic themes: the transformation of the present-day dealership model, how these new services and connectivity will be paid for, concern over opening the car to third0party providers, and the role of the mobile operator in powering this seismic change within the industry.
Carlos Morales, Global M2M director at Telefónica Digital, said: ‘The Connected Car is one of the most exciting innovations we have seen in over a century of automotive development. This report is the first of its kind, compiled in association with some of the world’s largest car manufacturers and industry experts, providing advice on the steps we need to take at a global cross-industry level to realise the market potential and transform an industry.’
To download the report, visit: http://websrvc.net/2013/telefonica/Telefonica%20Digital_Connected_Car2013_Full_Report_English.pdf
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