Early launch for Enterprise’s 2020 ‘Plus Your Points’ promotion

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Enterprise has launched its annual Plus Your Points promotion earlier than ever, giving registered Enterprise Plus members extra time to earn double points on qualifying rentals.

Enterprise has launched its annual Plus Your Points promotion earlier than ever to give registered Enterprise Plus members the chance to earn double points on qualifying rentals

The scheme is available from now until end of January 2021 to customers in the United Kingdom, Ireland, France, Spain, Germany, United States, Canada and Puerto Rico. Points can be used free rental days at any time, for any available vehicle at thousands of participating Enterprise locations worldwide.

This year’s promotion consists of two phases. The first phase, available now, allows members to earn double points on qualifying rentals. The second phase will launch in late summer and will offer members the chance to earn additional points through bonus opportunities known as ‘badges’ for a variety of rental-related items.

The scheme launches early during the pandemic crisis to bring extra support for customers, in line with other initiatives. In April, the brand extended Enterprise Plus members’ elite tier status and announced it would roll over qualifying rental activity to next year.

Enterprise also recently introduced its Complete Clean Pledge, which brings new mandates, including enhanced cleaning guidance as well as social distancing practices, and has also modified its service offerings to include kerbside rental transactions, as well as delivery at some locations, to help best serve customers while minimising foot traffic in locations.

“For travellers who are ready to get back on the road, we want them to know Enterprise is ready to support them with an experience that’s safe, secure and exactly what they’d expect from Enterprise,” said Randal Narike, executive vice president, global mobility and customer experience at Enterprise. “Launching the Plus Your Points promotion early is our way of rewarding our loyal renters as they enjoy their summer road trips.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.