Fleet Logistics reaches record fleet size milestone thanks to US demand

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The independent fleet management provider, which was acquired by global certification giant TÜV SÜD Group in 2012, is targeting a fleet size of 145,000 units by the end of this year, along with an enhanced product range and increased country scope.

The company is now on track to easily beat its target for the year, adding that strong interest from both new and existing customers has fuelled growth at a faster than expected rate.

At the same time, Fleet Logistics has expanded into several Eastern European countries and has gone live in Turkey. However, well-advanced plans for a new venture in Israel have been put on hold temporarily because of the current conflict in the Gaza Strip.

Fleet Logistics CEO, Rainer Laber, said that the growth in the contracted fleet was coming from both existing and new customers, and that those in the US with global businesses, including a strong presence in Europe, made up the largest proportion.

‘It is very important for us to achieve strong levels of growth and profitability through our contracted fleet, as it allows us to reinvest in the business and reinvest in its future.

‘We are currently seeing around 60-70% of our growth coming from American companies with global businesses in a variety of industry sectors, including pharmaceutical, IT, food and drink, and engineering.

‘It is increasingly obvious that we have become very attractive to American customers as we have an extensive European network and knowledge on both the automotive and leasing sides of the market.

‘And for companies that have extensive fleets outside of their American homeland, we are now the number one choice. They see the European market as one which is very complex with a host of different rules on tax, legal and financial issues but it is one where we are the local experts.’

Laber said that setting up offices in a host of several new countries in Eastern Europe, especially Poland, was also paying dividends.

‘With our presence in Poland, which is a very important fleet market for many of our customers, and in Czech Republic, Romania, Bulgaria and Hungary, we can provide extensive fleet management support across most of Eastern Europe, which is unique.

‘This has been important for both new and existing clients in these countries as they have not had access to top level fleet management support there before.

‘We are also actively looking at other areas including Brazil, South Africa and Japan using the footprint of our owner, TÜV SÜD. Our operation in Turkey goes live this month and we are ready to start in Israel,’ he said.

The announcemenet comes as Fleet Logistics launches a new driver app to provide fleet drivers with access to all their vehicle details, mileage data, support services and other key information. This is one of several new product launches and IT enhancements the company has planned for this year.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.

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