Geotab bolsters OEM work with new appointment

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Geotab has appointed Christoph Ludewig as vice president OEM Europe, reinforcing its work to provide a leading-edge connected vehicle platform for manufacturers.

Christoph Ludewig, vice president OEM Europe at Geotab

Over the last two years, the business has entered into multiple partnerships with OEMs around the world, including Ford, GM and Mercedes-Benz, and Ludewig will play a key role in helping to deepen and expand Geotab’s OEM relationships in Europe.

Ludewig, a renowned OEM connected vehicle expert, will also support the continuous development of customised OEM solutions.

His background includes more than 25 years with the Daimler Group, including establishing and heading up the Mercedes-Benz Connectivity Services GmbH division, which is responsible for the development, operations and sales of B2B Connectivity and Data for Mercedes-Benz vehicles.

Edward Kulperger, SVP, EMEA at Geotab, said: “With Christoph at the helm, we are in a solid position to strengthen our relationships with Europe’s leading automotive manufacturers as we continue to build on our commitment of providing world class products to the fleet and mobility ecosystem together with our OEM partners and platform.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.