Maxus debuts electric Mifa 7 MPV and eDeliver 5 van at CV Show

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Maxus has debuted two new electric vehicles at the 2024 Commercial Vehicle Show – including its Mifa 7 seven-seater MPV and the new eDeliver LCV.

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Part of a 13-strong vehicle showcase for the UK and Irish markets, the new Mifa 7 MPV joins the larger Mifa 9 launched in 2022 and is aimed at taxi drivers, executive chauffeurs, hotels and hospitality providers, as well as families.

Available to order now and priced from £48,774, it’s equipped with electric sliding doors and a hidden door handle design, plus a large panoramic sunroof. The seven-seater also boasts the best internal width ratio in its class, according to Maxus.

The Mifa 7 is offered in two variants, including a Premium trim model that features a 90kWh battery, giving a range of up to 298 miles/480km (WLTP combined), and married up with a 245hp electric motor.

The line-up also includes Luxury & Elite models, fitted with a 77kWh battery offering 255 miles/410km WLTP combined.

Features include wireless charging in the cockpit, plus 4x type-C and 4x USB charging ports for passengers, and safety systems such as adaptive cruise control, integrated cruise assist, automatic emergency braking, forward collision warning, lane departure warning, lane keeping assist, speed limit information function and intelligent high-low beam control.

Maxus also showcased its eDeliver 5 eLCV, which sits above the eDeliver 3 and below the eDeliver 7 and 9 electric vans.

Priced from £34,000 (excl. VAT & reg fee) and also available to order now, it’s offered in one length and two heights, complete with double sliding side door to the side and a double opening at the rear. Payload is 1,200kg and cargo volume is 6.6m3 or 7.6m3 for the high-roof version.

The model revealed at the CV Show features a 64kWh battery, giving a WLTP combined range of 208 miles (335km). The 163hp electric motor delivers peak torque of 240Nm.

Equipment includes a 12.3-inch infotainment screen with Bluetooth and wireless Apple CarPlay and Android Auto. Driver safety features bring adaptive cruise control, lane departure warning and lane keep assistance, 360-degree surrounding camera and rear sensor, and speed limit warnings.

Both new models are due to start deliveries in August 2024.

Mark Barrett, managing director of group franchises at Harris Group, said: “As a young brand, Maxus has swiftly emerged as a trailblazer in the electric vehicle sector. And while we may be perceived as disruptors, our commitment to enhancing EV technology remains steadfast. Since 2016, we have introduced 10 superb commercial and passenger vehicles to the UK market, eight of which are fully electric.

“Our latest products are yet another example of our e-vehicle market leadership and our unmatched ambition to continually build on our range. The eDeliver 5 combines impressive range with adaptable design, while the Mifa 7 blends luxury comfort with cutting edge technology and efficiency. These vehicles not only showcase Maxus’ relentless pursuit of innovation but also underscore our mission to provide customers with unparalleled driving experiences.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.