New coalition to grow public awareness of autonomous car technology and benefits

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A new coalition dedicated to advancing public understanding of autonomous vehicle technology and its potential benefits among the public and policymakers is launching in Europe.

Partners for Automated Vehicle Education (PAVE) is dedicated to advancing understanding of autonomous vehicle technology among public and policymakers

Founded by the Partners for Automated Vehicle Education (PAVE) organisation, PAVE Europe will formally launch in early April and will begin work alongside its North American counterpart.

Six founding members have been announced: TÜV Rheinland, EasyMile, Mobileye, Achmea, Swiss Re, Waymo.

In addition, PAVE Europe has announced the first wave of regular members will include global insurance provider SCOR and the European Automobile Manufacturers’ Association (ACEA).

PAVE Europe will also add members to the International Academic Advisory Board within PAVE.

The PAVE initiative was founded at CES 2019 in Las Vegas and combines industry, nonprofits and academics who all have the goal of bringing the conversation about automated vehicles to the public so everyone can play a role in shaping the future. It now has more than 80 members including global automakers, major insurers, technology giants and non-profit organisations.

Brad Stertz, chairman of PAVE, said: “There has never been a more important moment to provide clear education across Europe on the progress and possibilities of highly automated vehicle technologies. The mission of PAVE is rooted in a shared belief that public awareness and trust are the keys to unlocking tomorrow’s mobility solutions. PAVE is eager to help build that bridge with PAVE Europe’s visionary founders and the many voices surrounding this important topic.”

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.