New Michelin Primacy 5 tyre ups performance and cuts eco impact

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Michelin has introduced its Primacy 5 tyre with key innovations for greater performance and lower environmental impact.

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A key fitment for the UK fleet market, the Primacy 5 claims to significantly increase lifespan compared to its Primacy 4+ predecessor (+18%) while maintaining a high safety level on wet surfaces, both new and when worn.

It also delivers noise reduction and improved energy efficiency (+5% vs. Primacy 4+) that allow the Primacy 5 to meet the needs of ICE, EV and hybrid vehicles.

Thanks to a new patented tread pattern, a deeper-channelled tread (+10%) allowing optimum water evacuation and the use of latest-generation functional elastomers, the Primacy 5 is A-rated according to the European standard. It improves braking performance by 4% on wet surfaces when new.

Michelin also says the increased lifespan allows for driving for longer, approximately 7,000 km (4,350 miles) further than its predecessor.

This increased lifespan contributes to reducing its environmental impact by 6% according to the tyre life cycle assessment (LCA), aligning with the Michelin Group’s ‘All Sustainable’ strategy.

The Primacy 5 continues the heritage of the Michelin Primacy ranges, integrating Michelin’s knowledge on reducing interior noise and optimising comfort through developments such as work to design the new tread pattern, and, for each tyre size, harmonised positioning of the blocks and sipes.

A spokesperson said: “In the desire to have all car drivers profit from its latest technological advances, all the Michelin ranges must, depending on their specifications, benefit from these innovations. Michelin Primacy 5 is a perfect example of this. It provides a level of requirement matching that expected of a car or SUV, whether this is a combustion engine, hybrid, or electric vehicle, combining lifespan, torque, range, weight, noise, and better environmental respect.

“In this way, the group is developing a global tyre approach for vehicles and allowing its customers to choose their tyres in accordance with their needs and not the vehicle’s power source.”

The Primacy 5 tyre will be available in 87 sizes in 2025, of which 64 are now available in Europe, with a total of 149 dimensions available by mid-2026.

It will also be marketed in other areas of the world, and particularly in Asia, from March 2025.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.