Shell Fleet Solutions has introduced its new Accelerate to Zero programme to help fleets meet their sustainability targets.  

The new programme amalgamates Shell’s solutions and integrates key partners to support fleets with key challenges in decarbonisation  

The four-step programme is tailored to Shell’s customers and helps fleet and mobility managers to determine and understand their current carbon footprint, evaluate their options for decarbonising and build a roadmap for reducing their on-road emissions to zero and finally, to net-zero.  

Aimed at medium to large fleets, it amalgamates Shell’s solutions and integrates key partners to support fleets with key challenges in balancing costs, lowering total cost of ownership and exploring new mobility solutions.   

This includes integrating data, helping companies to move away from using multiple disparate channels to track fleet information, developing a unified view of their operations that highlights key areas for improvement.  

Giorgio Delpiano, senior vice president fleet solutions and e-mobility at Shell, said: “Decarbonisation is the biggest priority for fleets worldwide and Shell is committed to help businesses to lower their carbon emissions. As one of the largest players in business mobility, we are introducing this programme to help our customers to build a clear pathway to net-zero emissions for their fleets. When we support our customers to become more efficient and more sustainable, we make them more successful. And this is why Accelerate to Zero is a fantastic programme for our customers and prospects.”  

Shell Fleet Solutions experts work with fleets through the four key phases of the Accelerate to Zero programme: 

• Diagnose – Partnering with customers to integrate and analyse their fleet data to establish clear decarbonisation goals. 
• Build – Providing expert guidance on vehicle and supply chain optimisation to create a robust plan tailored to the needs of our customer’s business. 
• Deploy – Delivering solutions that are fit for purpose leveraging Shell unique capabilities in telematics, electric mobility, carbon offset, mobile fuelling across 50 markets worldwide. 
• Realise – Monitoring and tracking results to reach zero and later net-zero emissions as planned. 

The Accelerate to Zero programme is now available to Shell fleet customers in key markets in Europe and will be rolled out in 2023 across the globe.