Aimed at car, van and truck fleets as well as partners such as leasing firms and fuel card companies, the service has been launched by telematics specialist Transpoco.

Dubbed SynX, the cloud computing-based service integrates the firm’s GPS software with data from fuel cards to provide cost saving business intelligence.

“Fleet managers are not fully exploiting GPS tracking technology, because they are too busy,” commented Andrew Fleury, CEO, Transpoco. “While they use basic features of GPS, they never really get to the stage of accessing real business intelligence. They don’t have time to analyse data from different suppliers, such as fuel, vehicle maintenance etc. The SynX product automates this analysis and pinpoints key actions that need to be taken.”

The expansion follows a two-year major research and development programme supported by Enterprise Ireland.

Fuel card company Direct Fuels has already adopted SynX.

“The capability to offer a fuel saving system that can help to cut their maintenance, fuel and insurance costs changes our relationship with the customer. As a result of this data we can really be a trusted advisor to our customers,” said Kieran Dunne, managing director, Direct Fuels.