VisionTrack – a provider of connected vehicle cameras and video telematics – has appointed Vernon Bonser as European sales director.

Vernon Bonser, European sales director, VisionTrack

In this newly-created role, Bonser will target both direct and indirect sales and create a network of European channel partners within the fleet, vehicle tracking and insurance sectors, as well as working closely with existing and potential customers.

Bonser joins VisionTrack from TomTom Telematics where he spent the past eight years working in a number of senior sales roles. Most recently, he was head of corporate business UK and ROI. Prior to joining TomTom Telematics, he held business development positions at Cybit, DA Systems, Bluecom Group and Tracker Networks.

Commenting on his appointment, Vernon Bonser said: “Connected vehicle camera solutions are transforming the fleet telematics marketplace, so I am excited to be joining the industry leader within this rapidly developing field. There is huge potential for video telematics, especially within mainland Europe, as recognition grows about the safety and financial benefits the technology can provide. I will use my current experience and relationships to take full advantage of the opportunities that exist.”

Simon Marsh, managing director of VisionTrack added: “Vernon brings an in-depth understanding of how to leverage technology to yield the greatest returns for our clients and partners. This expertise combined with his comprehensive knowledge of international business best practice means he will be a valuable addition to our senior team and play an important part in our success moving forward.”