Mr Lessacher takes over from Bernd Döpke, who moved at the beginning of September to a senior management role in the Quality Management department. 

Mr Lessacher previously spent five years as CEO of Alphabet Germany where heexpanded the fleet management and leasing services company significantly, introducing AlphaCity corporate car-sharing and AlphaElectric. He joined the BMW Group in 2007, where he joined the team at BMW Financial Services in Munich. Prior to that, he held various management positions at UniCredit Group and Sixt Group. 

BMW Group International Corporate, Direct and Special Sales handles worldwide sales of and global frame contracts for corporate clients, governments, international organisations and diplomatic corps. The department also defines and offers individual mobility solutions to these special customers. Special and security vehicles also come under Mr Lessacher’s remit. In total, the department is responsible for approximately one in every seven vehicles sold by the BMW Group.