Pan-European alliance for road services launches

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A new pan-European road services alliance that will provide a single point of contact for fleet and leasing customers has launched.

era automotive logo

The new alliance provides a single pan-European point of contact for motoring services.

The ERA Automotive collaboration between the RAC, Europ Assistance, Falck and VHD builds on an existing partnership announced nearly a year ago and will cover the majority of countries in Europe, including the UK, the Nordics and Baltic countries and across all continental Europe.

Also aimed at carmakers and insurance firms, the alliance will develop innovative breakdown services consistently across Europe using a single customer-facing identity that brings simplified pan-European account management.

Lars Vester Pedersen, CEO at Falck Assistance Nordic, said: “This exclusive partnership goes even further into the simplification of motoring services. It provides one trusted partner for clients in need of a seamless and top quality experience for their drivers, as we service directly through our fully-owned local entities 99% of all interventions in Europe.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 14 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie works across the magazine portfolio and updates the company websites with daily news, interviews and road test content.