ALD Automotive and Nordea Finance are increasing their collaboration under the NF Fleet brand as they look to address an increased focus on mobility from both SMEs and private individuals in Denmark, Finland, Norway and Sweden.

The increased collaboration will target the increasing focus on mobility from both SMEs and individual customers

The partnership aims to further develop and expand NF Fleet’s commercial coverage of Nordea Finance’s broad SME customer base through collective sales and marketing initiatives. A pilot initiative is being launched initially in Denmark and will be progressively implemented across all Nordic countries.

A fully digital private lease offering is also being developed by ALD Automotive in Finland in response to growing demand for online capabilities and will be made available to Nordea Bank consumers and Nordea Finance’s network of car dealers.

Commenting on the increased collaboration, the firms noted the changing face of car finance which has seen smaller companies and private individuals, in particular, increasingly exploring outsourcing solutions for vehicle leasing.

The companies added: “ALD Automotive and Nordea Finance are confident that this regional partnership is well positioned to accompany their customers in this outsourcing trend by leveraging on regional coverage, combined scale, a broad client base and breadth of expertise and services. Innovative mobility services and solutions such as car sharing will also be integrated to the overall offering over time.”

“The successful combination of the largest Northern Europe finance company and a leading global fleet management and leasing provider enable our partnership to deliver high quality mobility solutions across the region,” said Guillaume de Léobardy, Nordic regional manager at ALD Automotive. “We look forward to expanding both the coverage and the range of our services with Nordea Finance while ensuring that our clients benefit from best-in-class mobility services in a rapidly evolving environment.”