Last month saw the automotive data expert unveil a European data set that will underpin its insight and data services with a new global coding system.

The company claims a single global code will help the industry drive innovation and growth throughout the vehicle lifecycle by enabling data led businesses to scale internationally in a fraction of the time and with much less cost. 

In line with its plans, Martin Verrelli joins the company and brings a wealth of experience from senior international roles at Volkswagen, Jato and EurotaxGlass’s. 

Verrelli said: “I join Cap HPI at an exciting time in its development. As part of global data business, Solera, the company has ambitious plans and products that will disrupt the market.” 

Verrelli will recruit and lead a global business development team as the company rolls out across Europe and the Middle East in the coming months. 

The company said its new code will enable businesses to take a unified view of global trends, and see efficiencies across all operations that use new and used vehicle data.

The new code is numeric-based and will allow far greater levels of detail and accuracy when describing a model, chassis and powertrain variants. 

The existing CAP code will run alongside the new code and receive support indefinitely.