Opel sees continued market success in Europe

By / 10 years ago / News / No Comments

Preliminary figures show that from January through May, the brand’s new vehicle registrations increased by 3.6% to 454,807 units versus the same year-ago period, representing a 5.77% share of the overall vehicle market in Europe. In May Opel sold 95,143 units, and market share climbed to 5.96%.

‘Our models are extremely popular, and we benefit from this in many European markets that are once again growing. This is also reflected in the order books. We have already received more than 240,000 orders for the Mokka across Europe, over 90,000 for our lifestyle mini ADAM and more than 100,000 for our flagship, the new Insignia,’ said Board Member for Sales Peter Christian Küspert.

In the first five months, Opel gained market share in ten European countries.  This included Germany, where market share rose to 6.88% of the total vehicle market over the first five months. In May alone, market share reached 7.26%. The compact Mokka SUV was number one in the SUV segment in May as well as in the first five months of the year. The Corsa reinforced its popularity and ranked number one in the small car segment in May. The Zafira was number two in the high-capacity van segment in May as well as in the first five months of this year.

In the UK, Vauxhall retained its position as the second-largest brand in the first five months and in May of this year. Insignia and Zafira were top of their segments in both time periods. In May, the Mokka also took the top spot in its segment.

And Opel was particularly successful in Hungary in May, when it was market leader in the overall vehicle market.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.

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