Spanish true fleet market pushes higher in February

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After an exceptional start to the year, the Spanish true fleet market continued to excel in February with growth of 21.8% and further growth predicted for the year.

Audi was the star performer taking the top spot with growth of 89.1% thanks to the A1

Audi was the star performer taking the top spot with growth of 89.1% thanks to the A1

The latest figures from Dataforce show that the overall car market had its best volume result since June 2017 with registrations almost hitting 116,000 units and recording a +13.2% growth in February. The private market was up + 2.8% while special channels rose +9.0%.

The firm’s figures show short-term rentals have continued to grow their annual market share since 2015 while the dealer/manufacturer portion has somewhat mirrored this (with growth going back to 2014 for this channel).

Within the brand line-up, Audi was the star performer taking the top spot with growth of 89.1% thanks to the A1, which achieved the top spot in model ranking for the brand, marking its first time ever. Q2, Q3 and Q5 also all enjoyed a strong performance in February. VW was second place while Seat was third following another strong month.

Peugeot and Renault were next in line while Mercedes and BMW followed them. Nissan was in eighth position thank to a 15.5% growth but Toyota in 9th achieved a slightly more impressive growth rate of 27.1%, due to the Prius Plus and the C-HR and RAV4. Citroën completed the top 10, with the third highest growth rate of 29.6%, thanks to the Berlingo and the new C3 Aircross.

Dataforce also looked in more detail at the Utilities segment in Spain and noted that although SUVs are seeing the highest volumes for private and true fleet registrations, Utilities is currently reigning supreme in terms of growth percentages.

Since 2012, the segment has recorded significant growth in private registrations with the respective year-on-year (YOY) rises standing at +62.8% in 2013, +66.4% in 2014, +70.8% in 2015, +28.7% in 2016 and +9.1% in 2017.

Meanwhile Utilities’ growth in the True Fleet segment is even more impressive. The YOY comparison since 2012 show +94.8% rise in 2013, +59.5% in 2014, +94.2% in 2015, +62.4% in 2016 and +46.4% in 2017.

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.