Volkswagen aims for 50% SUV sales share by 2025
Volkswagen has stepped up its SUV ambitions, planning a line-up of 30 models by 2025 and expecting them to account for half of its global sales by that point – more than twice their current share.
The range will span from the Polo-sized T-Cross, which gets its global debut today, through to the luxury-class Touareg, and will include the electric I.D. Crozz from 2020. One in five Volkswagens sold globally are already SUVs.
Last year, the company suggested it would have 19 SUVs worldwide, but that figure has now jumped to 30, amid growing demand. By the same point, the carmaker is planning a range of 20 fully-electric cars, which it has said will account for a quarter of its sales volume.
Jürgen Stackmann, member of the board of management of the Volkswagen Passenger Cars responsible for sales, said: “SUVs are becoming increasingly popular with our customers throughout the world. This is why we are consistently pursuing our current SUV offensive. It will be a key contribution to strengthening our core business so that we can invest the necessary billions of euros in mobility and autonomous driving.”