Alphabet International grows managed fleet 2.5% in 2019

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Alphabet International has published annual figures indicating stable growth for 2019, including an expansion of its managed fleet and launches into new markets.

Alphabet's figures showed growth of 42% for EVs and PHEVs in 2019

Alphabet’s figures showed growth of 42% for EVs and PHEVs in 2019

The figures show Alphabet’s operational lease portfolio grew by 2.5% in 2019 to nearly 720,000 cars and LCVs.

Order volumes of 250,000 units were up 3% compared to the previous year. However, within this, there was a significant increase in interest for fully electric and plug-in hybrid vehicles, with orders up 42% compared to the previous year. In total, some 21,000 EVs and PHEVs were ordered through Alphabet last year, accounting for nearly 5% of all EV/PHEV registrations in the 12 relevant countries.

Marco Lessacher, CEO of Alphabet International, said: “Our AlphaElectric solution is a 360 degree approach, that encompasses everything from vehicle selection to the appropriate infrastructure – whether that be installing wallboxes or charging stations – and of course maintenance and running of eMobility fleets. This way, we guarantee that companies and drivers can fully benefit from eMobility. However, our approach goes far beyond hitting arbitrary targets of delivering thousands of EVs, but rather to ensure that we are setting up a realistic strategy for our customers.”

Last year also saw Alphabet expand through cooperation partnerships into three further countries: Greece, Brazil and Norway. It’s now present in 30 countries worldwide.

Alphabet also continues to expand its work in business mobility, offering solutions from one minute to seven years, from an e-bike to a specialised LCV and more.

As part of the BMW Group, Alphabet plays an important role in providing trustworthy Business Mobility solutions focusing on high quality and customer orientation.

“In essence, my goal is to take the great business we have and make it stronger, even more customer centric, guaranteeing added value for our customers that doesn’t just meet, but exceeds their demands,” Lessacher added.

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.