Enterprise, National and Alamo rental brands land in Singapore via new partnership
Enterprise Mobility and Eurokars Leasing have announced a new franchise agreement to bring the Enterprise Rent-A-Car, National Car Rental and Alamo brands to Singapore.
Branches featuring the leading global brands are scheduled to open in October, beginning with two service locations: one in Singapore’s Central Business District and one in the Western Region.
Isidro Loaiza, vice president of global franchising at Enterprise Mobility, said the partnership would bring exceptional mobility solutions for customers in the region.
He added that expanding into a strategic hub such as Singapore requires a partner who understands that service is at the core of the customer experience.
Eurokars Leasing is a subsidiary of Eurokars Group, which was founded in 1985 and has grown into one of the region’s leading privately held automotive distributors.
The firm’s leasing and rental arm has a well-established presence in Singapore, specialising in corporate business services, long-term leasing and short-term rentals.
Marco Beltgens, assistant vice president of global franchising – Asia Pacific at Enterprise Mobility, said that Singapore, as a key gateway between Southeast Asia and the world, was central to the firm’s regional strategy and to serving the needs of an increasingly connected customer base.
He added: “Eurokars Leasing’s strong local expertise and service-driven culture make it an exceptional partner as we bring the Enterprise, National and Alamo brands to Singapore. Together, we’re ready to deliver world-class mobility solutions for customers traveling in and out of this important market.”
Enterprise Mobility has seen significant international growth over the past 13 years through its franchise partners. The business has a presence in 13 countries and territories in the Asia-Pacific region, including Japan, South Korea, Australia, New Zealand and Thailand, along with nationwide car rental coverage in China, offered through its Chinese partner, eHi.
Along with its franchisees, Enterprise Mobility has a network of more than 9,500 neighbourhood and airport rental locations in over 90 countries and territories across the globe.
On image, pictured left to right: Dona Truong, regional rental manager – APAC, Enterprise Mobility; Marco Beltgens, assistant vice president of global franchising – APAC, Enterprise Mobility; charmain Kwee, group executive director, Eurokars Leasing; Dylon Lim, senior manager, Eurokars Leasing
AlamoEnterprise MobilityEnterprise Rent-A-CarEurokars GroupEurokars LeasingNational Car Rental

