European car market down 0.5% in October

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Growth in the European market stalled in October despite bringing the second highest registrations for the month since 2009.

VW Tiguan

The VW Tiguan regained its position as the best-selling model in the EU SUV sector in October

Latest figures from JATO Dynamics across 29 European markets show that registrations declined by 0.5% compared to October 2015.

Volkswagen Group, Renault-Nissan, PSA and Ford all posted market share declines while BMW and Daimler, along with FCA, Hyundai-Kia and General Motors all gained ground.

PSA posted the biggest market share drop of all the manufacturers, losing 0.73 percentage points of market share as a result of its three brands – Peugeot, Citroen and DS Automobiles posting declines in registrations of 4.7%, 9.1% and 28.9% respectively.

Volkswagen Group’s market share in October 2016 was 0.32 percentage points lower than in the same month last year, falling from 25.2% to 24.9%. This decline was driven by significant decreases from the Volkswagen brand, which dropped by 8%, as well as Porsche which posted a 12.2% decline.

In contrast, FCA was the biggest market share winner, increasing its share by 0.40 percentage points, going from 6.2% in October 2015 to 6.6% in October 2016. This increase was driven by the Lancia and Alfa Romeo brands with both posting double digit growth of 24.5% and 21.3% respectively. Daimler also increased its market share by 0.39 percentage points as a result of the strong performance of Mercedes which increased its registrations by 6.7% which was enough to offset the 0.5% decline of Smart. Other brands that registered significant increases were Kia, Seat, Jaguar, Abarth, Infiniti and Maserati with increases of 6.8%, 12.7%, 76.4%, 25.3%, 67.4% and 47.3% respectively.

In the segment ranking, SUVs continued to perform well, with 302,851 registrations in October: up 12.1% on the same month last year. The compact (C-SUV) and midsize SUVs (D-SUV) posted increases of 22.5% and 20.1% respectively, whilst the B-SUV segment posted a small increase of 1.3%, and E-SUVs a decline of 1.8%. The MPV segment showed the biggest market share decline of more than 1 percentage points, and a significant decline in registrations of 10.9%.

Amongst the model ranking, the Volkswagen Golf maintained its lead, despite a significant drop in sales that saw its registrations decline by 21.2%, as a result of the continuing impact of its emissions issue, and the expected fall in demand as a result of the imminent launch of its 2017 Model Year.

In contrast, the Opel/Vauxhall Astra was the fifth best-selling car in Europe, its volume was up by 55.8% and it gained the most market share of any of the top 20 best-selling models with an increase of 0.65 percentage points, largely due to the launch of the new generation of the model.

The subcompact segment was dominated by the Ford Fiesta, which posted an increase of 7.5%. However, the Volkswagen Polo, Renault Clio, Peugeot 208 and Vauxhall Corsa all lost ground, declining by 9.9%, 3.2%, 3.5% and 6.5% respectively.

In the SUV sector, the Volkswagen Tiguan regained its position as the best-selling model after losing the top spot to the Nissan Qashqai in September. The Tiguan posted a significant increase of 52.5% which was largely due to the launch of the new generation of the model in April 2016.

Amongst the premium models, the Audi A3 was the best-selling vehicle with 16,288 registrations in October. The Volkswagen Passat was the best-selling midsize car, registering 16,113 vehicles, despite this being a 22% decline on the same period last year.

In the city-car segment, the Fiat Panda was the best-selling vehicle, registering 15,032 vehicles. Other market share winners included the Fiat Tipo, Seat Ateca, BMW X1, Renault Talisman and Hyundai Tucson.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.

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