The Active Tracking solution is a new feature for use with MyGeotab, a web-based fleet management software, and the Geotab GO7 vehicle tracking device, which detects data from the engine, drivetrain, instrument cluster and other relevant subsystems to maximise productivity and minimize downtime.

When fleet owners enable Active Tracking, the MyGeotab server tells the GO7 to deliver location updates as soon as they are available. Using patented algorithms, MyGeotab presents that granular location information on an animated map, reflecting the steady movement of the vehicle — instead of the jagged jumps seen with other telematics solutions.

The firm said the insights are particularly useful in applications where the precise location of a vehicle for dispatch purposes is essential, such as first responders.

Active Tracking can also be used for enabling rules-based applications such as:

• When paired with Geotab’s new GO TALK solution, Active Tracking leverages text-to-speech for more comprehensive behind the wheel driver coaching, such as when drivers exceeds the posted speed limit.
• Active Tracking notifies dispatchers when a service call will be late because the vehicle is stuck in traffic. This information enables the fleet owner to respond in ways that maximize customer satisfaction by reassigning another driver to a job.
• Active Tracking integrates data with third-party applications, such as route planning, allowing dispatchers and managers to know when vehicles suddenly depart from a preferred route. This feature is ideal for ensuring the safety of employees, passengers and high-value cargo, in such situations as hijacking.

“Active Tracking is the latest example of Geotab’s commitment to providing fleet owners with actionable insights that they can’t get from any other telematics solution on the market,” said Geotab CEO Neil Cawse. “We’re confident that Active Tracking will become the must-have solution for first responders, taxi companies, trucking firms and other fleet owners that understand how live location information enables them to maximise productivity, efficiency, safety and customer satisfaction.”