Manheim boosts presence in Brazil with auction centre aquisitions
Manheim has acquired Pacto São Paulo aution centre, located in Ibaté, approximately 250 km from São Paulo, Brazil. The company has also formed a commercial and technological partnership with Pacto North and Northeast and Leilomaster.
Manheim will work with six additional auction centres as part of the partnership, in order to boost the logistics and support networks in Brazil. Manaus, Belém, Fortaleza, Goiânia, Brasília and Salvador will be opened in August 2017.
In the coming years, Manheim technology will be implemented into local businesses, meaning they will use the same level of facilities as Manheim’s existing auction centre in Guarulhos and its newest auction in Ibaté.
CEO Daniel Romero explained that making the sales clearer is the main goal of this acquisition: “Brazil is one of the only countries with a particular regulation in the auction sector, but we are way below the USA and Europe on sales of used cars, with just eight per cent of them made through auction.
“This is due to a lack of information provided, and we are set to change that by combining our local expertise with Manheim technology,” he said.
The vehicle inspection process developed by Manheim in Brazil will be introduced to Pacto, bringing new technology to Brazil’s vehicle remarketing sector and expanding the use of 360-degree imagery in the market.