ALD Automotive rolls out new digital strategy to enhance driver experience

By / 9 years ago / News / No Comments

The launch follows a thorough study of the user experience offered and covers all interactions between the various contact points with fleet managers, drivers, service points and partners as well as its own teams. It also puts drivers in charge of their contracts and provides access to all kinds of proactive services, delivery to the return of their vehicle.

The service is based around three new interconnected solutions:

  • A new version of the ALD NET application for fleet managers
  • ALD SELECTION: solution specifically developed for partners and service points
  • myALD: the mobility assistant for ALD Automotive vehicle drivers

These three solutions are accessible from all types of devices (PC, tablets, smartphones) and require no specific investment by companies and drivers, as well as ALD Automotive partners.

The new ALD NET application is provided to corporate customers and is used by more than 16,000 people, including fleet managers, financiers, buyers, human resource and those in charge of sustainable development of their business.

The solution offers dashboards and specific screens based on users’ specific needs. It also provides access to a management console, allowing users to update their drivers' contact information, invite them to use myALD, interact with them by sending them notifications and by providing them with information on the car policy. Users can also access vehicle documents and receive notification upon delivery or return of a vehicle.

In addition, a digital myALD solution is being offered to drivers, providing them with all information on their vehicles, details of their contract and subscribed services. MyALD also allow each driver to configure the vehicle and also enables them to request service work. They can also update their manager with their vehicle mileage using an image facility.

Other driver features include the ability to monitor expenditures made their fuel card and easily find a service station. Car park locations are also displayed along with the number of places available where possible. Drivers can even book a place in advance in some of them and have directions to find the car once parked.

Via MyALD, drivers can also access the ALD e-shop in order to buy car-related items.

Finally, ALD Automotive has launched a new digital ALD SELECT solution for its partner service points. This enables them to provide the digital signature of the delivery from their tablet and respond to requests for appointments or a vehicle test amongst other features.

The move comes as ALD Automotive rolls out number of new or revised services. These include the 'Managing Tyres' offering, which has been established in partnership with Allopneus and is available throughout the country. The service offers clients tyre changes on site or at home.

In addition, ALD Automotive has developed an automated processing service for fines. This works in partnership with l’ANTAI (National Agency Automated Processing of Offences) and enables fleets to send fines directly to drivers.

Other services include ALD ecodrive, which takes stock of each of the trips made by a driver and provides eco tips where needed. Drivers can be ranked on their performance. The app is available on Android and Apple platforms, and can even be used with a connected watch.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.

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