Ayvens has launched its 2029 strategic plan, introducing upgraded financial targets and a deep commitment to operational excellence.

Philippe de Rovira, chief executive of Ayvens

Following the successful integration of ALD and LeasePlan under its previous PowerUp 2026 roadmap, the company is shifting its focus toward profitable growth, cost efficiency and advanced AI integration.

The 2029 strategic plan aims to deliver value to all stakeholders while supporting foundations.

To achieve these goals, Ayvens has outlined a strategy centred on three core execution pillars: Grow, Excel and Transform.

Under the Grow pillar, the company targets expanding its funded fleet by at least 3% between 2026 and 2029 to capitalise on an operating lease market that’s expected to continue to strengthen despite a projected contraction in the broader European passenger car market.

Growth will focus on highly profitable geographies, a 15% expansion in the retail segment (aiming for 900k+ vehicles), and a 10% lift in light commercial vehicles. The company also aims to boost its insurance penetration and roll out its EV charging solution, Ayvens Power, from two to 15 countries.

The Excel pillar will leverage strengths in people, data, tech and AI to improve operational efficiency. Ayvens intends to sharply reduce operating expenses by simplifying its IT infrastructure, lowering its IT intensity ratio from 15% to 12%. By deploying AI automation solutions, the company projects a 30% efficiency gain across eight core processes in Commerce, Finance and Operations. Additionally, it plans to cut its net spend on vehicle repairs, maintenance and tyres by roughly 2% across its 3.1 million fleet.

Finally, the Transform pillar focuses on capturing long-term opportunities. The company projects a significant long-term growth potential in the used car lease market thanks to electrification. Ayvens projects a 13% Compound Annual Growth Rate (CAGR) to build a used EV leasing fleet exceeding 100,000 vehicles by 2029.

Environmental responsibility remains central to the new corporate strategy. Backed by its massive multi-brand EV fleet, Ayvens plans to help clients optimise fleet costs while drastically slashing environmental impact. The company targets lowering its leased fleet’s average CO2 emissions from 101g/km in 2025 down to 75-85g/km by 2029.

Ayvens has also updated its financial metrics for 2029 compared to its 2026 targets:

• Return on Tangible Equity (ROTE): Targeted between 14% and 16% by 2029 (up from 13%-15% in 2026).
• Cost-to-Income Ratio: Projected to improve by 4 percentage points to approximately 49%.
• CET 1 Ratio: Expected to sit at around 12.5%, up from around 12%.
• Dividend payout ratio will be increased to a range of 50% to 60%, with plans to return excess capital to shareholders.

The plan was formally approved by the Ayvens board of directors, under the chairmanship of Pierre Palmieri, ahead of the announcement.

Philippe de Rovira, chief executive of Ayvens, said: “Ayvens will now enter into a new development phase based on resuming profitable growth and putting operational excellence at the heart of all our processes and actions.

“The execution of this strategic and financial roadmap will lead to strong value creation for all stakeholders and upgraded financial targets, notably a Return on Tangible Equity in the range of 14% to 16%.

“I would like to thank our employees for their unwavering commitment and professionalism to better serve our customers every day.”