JLR electric chauffeur service enhanced with What3Words functionality

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Users of Jaguar Land Rover’s new Havn premium electric chauffeur service can now use What3Words functionality to enter exact pick-up and drop off locations around London.

The integration marks the first collaboration between What3Words and Fleetonomy’s full suite of AI-based smart mobility products

The What3Words technology works by dividing the world into a grid of 3m x 3m squares, and giving each one a unique what3words address – made up of three words from the dictionary.

The technology has now been integrated into the platform for Havn, developed by Fleetonomy, and means that Havn passengers can book their journey with confidence that the chauffeur will find their correct location every time without needing to circle around the block or look for a specific entrance.

The integration marks the first collaboration between What3Words and Fleetonomy’s full suite of AI-based smart mobility products, including ridesharing, car subscription and digital car rental, with the two firms now exploring options to expand their collaboration in additional future integrations.

Fleetonomy co-founder and CTO Lior Gerenstein said: “As part of our ongoing mission to provide efficiency-focused mobility Tplatforms, we sought out a solution that can help speed up passenger drop-offs while maintaining the high level of service expected from Havn and similar products powered by Fleetonomy’s technology. What3Words brings the potential to significantly improve service efficiency, allowing chauffeurs to reach their exact destination seamlessly, even when summoned to the most difficult pickup spots in London.”

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Natalie Middleton

Natalie has worked as a fleet journalist for 16 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. As Business Editor, Natalie ensures the group websites and newsletters are updated with the latest news.