Toyota Motor Europe and HERE extend mapping partnership
The deal will see Toyota vehicles equipped with the new Toyota Touch 2 with Go multimedia systems powered by map data from HERE.
The technology offers drivers improved UX and connected services, and also offers free map updates for the next three years via HERE’s MapCare program.
“HERE map has been selected to power our new Toyota Touch 2 with Go system due to the richness of its digital map database. HERE is a long-standing partner which always provided quality maps in Toyota’s vehicles in Europe,” said Jean-Jacques Serraf, general manager at product management division in Toyota Motor Europe.
“As embedded navigation and multimedia systems become must-have features in vehicle ranges, the need grows for accurate and fresh map data. HERE is proud to join Toyota as we work together to make driving smarter, safer and more enjoyable,” added Bruno Bourguet, senior vp sales and business development at HERE.
Natalie Middleton
Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.
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