Volkswagen announces electric strategy

By / 8 years ago / News / No Comments

Announced as part of the ‘Together – Strategy 2025’ initiative, proposed by the Board of Management and approved by the Supervisory Board, the Group will invest ‘double digit billions’ of Euros in sustainable mobility solutions over the next decade. These include autonomous vehicle technologies, flexible transport such as ride sharing, with battery technology to become a core competency.

The carmaker will also amalgamate all of its 26 components-making businesses to increase efficiency.

Speaking at the presentation in Wolfsburg, CEO Matthias Müller said: “Together – Strategy 2025” provides the framework and compass for the Volkswagen Group's envisioned evolution from car manufacturer into a world-leading provider of sustainable mobility. It will be fleshed out with corresponding strategies for the Group brands to be gradually elaborated over the coming months. Volkswagen will present the detailed strategic program, broken down into brands and functions and backed up with specific measures and financial targets, before the end of the year.

“We will be a technology leader and role model when it comes to environment, safety and integrity. The Group will achieve competitive profitability, and so remain both an attractive investment and an excellent, reliable and secure employer. In short, Volkswagen will be an enterprise we can all be proud of.”

VW added that electric vehicles will constitute 20-25% of total sales by 2025.

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Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.

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