Motive appoints AI innovator to board of directors

By / 8 months ago / News / No Comments

Motive, the AI platform for physical operations, has appointed Adeyemi (Ade) Ajao to its board of directors.

Adeyemi Ajao will help guide Motive’s next phase of global, AI-powered expansion

The seasoned founder, technology investor and AI strategist will help guide the firm’s next phase of global, AI-powered expansion.

Ajao is an AI innovator and enterprise technology leader with a track record of founding and scaling global market-shaping technology companies. Today, he is the co-founder and managing partner of Base10 Partners, a venture firm focused on investing in transformative technology companies.

He joins Motive as the company, which specialises in AI-powered integrated operations platforms for fleets, scales up globally, including its launch in the UK earlier this year.

Shoaib Makani, co-founder and CEO of Motive, said Ajao’s deep experience as a founder, operator and investor in AI companies would be invaluable as the firm expands its AI platform internationally.

“He brings a unique perspective on turning AI innovation into durable enterprise value and navigating new international markets. This will help us to continue to unlock the full potential of the people who run the global physical economy,” Makani stated.

Ajao commented: “Motive is setting the standard for AI-powered transformation in the physical economy. I’m excited to join the board at this pivotal moment to help the company scale globally and empower large enterprises around the world to solve their most complex safety and operational challenges.”

Ajao is widely recognized as a visionary entrepreneur and leading investor in technology and AI-powered enterprise solutions. Prior to Base10, he co-founded and led several high-impact ventures, including Tuenti Technologies SLU, known as the ‘Spanish Facebook’ and acquired by Telefónica in 2010, along with Identified Inc, which was acquired by Workday in 2014.

At Workday, Ajao served as vice president of technology product strategy and launched Workday Ventures, the company’s first fund dedicated to Applied AI for Enterprise Software.

Ajao holds an MBA from Stanford University Graduate School of Business and a J.D. in Law and M.S. in Finance and Economics from the Universidad Pontificia Comillas in Spain, and holds a certificate in Machine Learning from Stanford University.

Natalie Middleton

Natalie has worked as a fleet journalist for nearly 20 years, previously as assistant editor on the former Company Car magazine before joining Fleet World in 2006. Prior to this, she worked on a range of B2B titles, including Insurance Age and Insurance Day. Natalie edits all the Fleet World websites and newsletters, and loves to hear about any latest industry news - or gossip.