Geotab has revealed the most common prompts submitted to its Generative AI (GenAI) assistant, Geotab Ace, with safety and driver wellbeing emerging as the clear priority.

Geotab Ace is capable of processing vast quantities of telematics data quickly, speeding up time to insight

The top five prompts since Geotab launched the early adopter programme for Geotab Ace in May 2024 include:

1)    Who are my safest drivers?

2)    Which drivers have the most improved safety record?

3)    Which drivers speed the most?

4)    What were my least utilised vehicles last month?

5)    List all devices not communicating

The list shows that safety is the top priority for fleets and also suggests that managers are not just identifying risk but actively tracking progress. This points to a coaching mindset over a punitive one, where the goal is to encourage safer behaviour through regular feedback and recognition. The high frequency of safety-related questions also shows how important driver performance is to daily fleet operations.

More than 100 fleets signed up to last spring’s early adopter programme to evaluate and provide feedback on Geotab Ace.

The GenAI assistant is now used by more than 1,500 companies and is capable of processing vast quantities of telematics data quickly, speeding up time to insight.

Mike Branch, Geotab vice president data & analytics, said the new tool is delivering practical, immediate gains in productivity and insight.

“What’s striking is the quality of prompts – fleet managers are asking smart, targeted questions, and they’re doing it confidently. That’s only possible because Geotab Ace is built on a trusted, structured data foundation. This is a perfect example of where AI can be put to real use. It’s not about replacing people; but rather equipping teams with better tools.”

While many queries focus on daily fleet operations, some users are pushing Geotab Ace to handle highly specific, multi-part questions – combining logic, data conditions and formatting requirements.

These are not simple data pulls; they are complex, time-consuming analyses that would traditionally take hours to assemble manually. Examples include:

1)    Provide: total engine hours, idle hours, average fuel cost and gallons/hour during idling – for all trucks

2)    Show seatbelt violations that occurred while vehicles were over 30mph

3)    Calculate November 2024 utilisation per vehicle (driven >25 km/day = utilised). Return: Asset name, Days driven, Total days, Utilisation %

4)    Find zone visits to “Zone X” that lasted more than 15 minutes in the last week

5)    Show dwell time in “[zone name]” ignoring departures under 15 minutes. Return: Vehicle name, date, enter/exit time, dwell time (EST, hh:mm)

These kinds of requests show how quickly fleet managers are becoming confident in Ace’s ability to handle more than surface-level queries. They’re starting to rely on it for deeper insights, without needing to write a line of code.

This focus on safety, particularly the emphasis on identifying and improving driver performance, aligns with urgent broader industry challenges and evolving driver needs. A recent Geotab survey revealed that 69% of European drivers and 68% of North American drivers expressed support for new technology to help improve their overall driving performance, validating Geotab’s proactive approach to leveraging innovation for enhanced safety and driver welfare.